Stephen Liao – The Teeshirt Business

Stephen Liao – The Teeshirt Business

Description:

My name is Devin Lars, CEO of Kurieo Media and Creative Director of Doing Everything Different. I’ve been behind the scenes helping launch several projects I’m sure you are aware of, but had no idea who was behind it. From helping Pink Dolphin clothing produce several of their first collections, to collaborating with A-list celebrities to help create and launch their ideas. My client list includes: Kendrick Lamar, Chris Brown, Justin Bieber, T-Pain, 50 Cent, Rick Ross, Trey Songz, and corporate clients like Nike, Tesla, The Warriors, and the hit TV show Criminal Minds.

Course Curriculum

Welcome To The Program!
Introduction (8:44)

The Basics
Coming up with a name (6:14)

Domain Registration (5:34)

Logo Design & Branding (14:04)

G-Suite (Google) (6:24)

Phone Systems (5:21)

The Back Office
Staying organized from the (6:52)

Project Management (11:03)

Manufacturing Breakdown (Industry Knowledge)
Know what you are selling (7:36)

Production Time & Process (how it works) (5:05)

Getting Clients
Identifying your ideal clients (12:21)

How to find clients (7:32)

Cold calls (14:42)

Pitches & Proposals
What to expect (5:55)

Resources & equipment (4:33)

What to bring (2:25)

Sales Management
Introduction to a CRM System (9:29)

Leads, accounts & contacts (5:10)

The sales pipeline (12:39)

Finding the right product (4:35)

Quoting (2:26)

Negotiation and price matching (6:11)

Client Management
Making a sale (5:14)

Submitting orders (3:14)

Production tracking (6:30)

Building your portfolio (4:55)

Encouraging repeat customers (10:03)

Marketing & Advertising
What is marketing? (5:59)

Mailers & direct mail (10:50)

Linkedin ads (9:17)

Facebook & Instagram ads (8:09)

Qualifying leads (6:02)

Email automation & tools (7:50)

Partnerships & Collaborations
Building relationships with your clients (13:30)

How we got an account with Tesla (14:19)

Printing 13k Shirts for Starbucks (5:48)

Working with Nike (14:28)

Be different with your approach (3:37)

Business online course

Information about business:

Business is the activity of making one’s living or making money by producing or buying and selling products (such as goods and services).
[need quotation to verify] Simply put, it is “any activity or enterprise entered into for profit.
It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors.”

Having a business name does not separate the business entity from the owner, which means that the owner of the business is responsible and liable for debts incurred by the business.
If the business acquires debts, the creditors can go after the owner’s personal possessions.
A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business.